- How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did : technology
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- Target always thinks I am pregnant: on the costs of false positives and false negatives
- Cops pat down pregnant woman over using a coupon at Target
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How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did : technology
Other applications where the cost of a false positive is lower may lead to different selections of a cutoff with a lower false positive rate. I rarely have received baby formula in the mail, presumably since mailing formula comes at a much higher cost to these companies.
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Another example that comes to mind is modeling sports injuries. The cost of a false positive could be high: resting a star player too much at the end of the season to stave off injury means the team could lose too many games and miss the playoffs. Not resting the player risking a true positive means the player could suffer a season ending injury, which would mean the team could lose in the playoffs.
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You are commenting using your Twitter account. You are commenting using your Facebook account. Notify me of new comments via email. Notify me of new posts via email. Home About In the news Podcast Research. October 17, By Laura Albert.
Share this: Twitter LinkedIn Facebook. Like this: Like Loading This entry was posted on Thursday, October 17th, at am and posted in Uncategorized. Some companies even have the option of buying information from third-party companies specific to tracking a consumer's background. Race, occupation, relationship status, age, these are all crucial details for labelling and lumping individuals into what their target needs may be.
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But as the Times reports, it can get as specific as what magazines a consumer reads, to their credit history, and conversations they've held online. Success: After narrowing in on their customers' specific needs, Target's Mom and Baby sales skyrocketed. Target would not reveal which information about their consumers they specifically use and collect. How successful has this ad placement been?
Target always thinks I am pregnant: on the costs of false positives and false negatives
Soon after put in place, Target's Mom and Baby sales skyrocketed. The store had figured out what their consumers needed even before they did, as Mr Pole said, and as well made sure to make the items as accessible as possible to them through their store. The company's president, according to the Times, congratulated at the time their ability to appeal to specific consumers, like mom and baby.
Learn more about consumer spending and habits by reading the rest of the New York Times article here. The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. Share this article Share.
Cops pat down pregnant woman over using a coupon at Target
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Today's headlines Most Read 'It's luck of the draw': How laughing people smuggler sickeningly dismissed the deaths of 39 migrants in Black and ethnic minority staff urged Channel 4 to axe Scarlett Moffatt's 'racist cringe fest' The British Election blocker Jeremy Corbyn hits back at Boris Johnson's 'ridiculous' call for him to 'man up' says he How the channel's new head of entertainment may At some point during the conversation, one officer saw that her hands were in her pockets and he decided to pat her down.
Downs began screaming and someone recorded the incident on a cell phone. Police did not find any evidence or have cause to arrest Downs. The video of the incident was uploaded to Facebook by Tiffany Goodloe and has since gone viral.